Effective Immediately PR - New York, New York

Sandor P.

Please, if you are reading this avoid this "pr" company. It should be noted, I honestly gave them every chance to make my situation right before writing this review.

Unfortunately, after their CMO Patrick emailed me quote: "That is not acceptable to me as an outcome and I'm grateful that you shared it with me so that I can do something about it to take action", he has since ghosted and has failed to return all subsequent emails over multiple months.

Quite honestly, I got more out of a $50 submit hub campaign than a 3 month $3000 pr campaign with Effective Immediately (aka Gramophone). They failed to produce any results. Zero. Not even one crummy spotify placement. I am in a niche sub genre, know my music is an acquired taste, and didn't go into this campaign expecting unrealistic results. However, There was no apparent effort to learn about the movers and shakers in my genre and do any real leg work. It really seemed like they just use submit hub themselves and up charge indie artists 60 times what it's worth. In fact, most of the feedback from their searches was from a lot of the same people I have submitted to on submit hub with the same 1-2 sentence reviews.

I don't understand how a pr company performs so badly. During the course of my campaign, I was able to secure a few hundred playlist placements, land multiple blog reviews, and build my own network of radio broadcasters myself. Without any previous experience in promo. I hired these guys because I was inexperienced. Just fumbling in the dark I acheived better results.

My hope is that they are just terrible at promotion as I want to believe that their business model is not just set up to scam unsuspecting, naive indie artists. At the end of the day, I blame myself for not researching this company more. I have learned an expensive and valuable lesson. My only hope by writing this review is that I save another musician out there from making the same mistake I did.

Avoid Effective Immediately at all costs.

SJAE O.

I cannot speak highly enough of Meijin and Patrick at EIPR. Inside of a month, they have acquired a dozen features and exclusive premiere slots for 2 of my singles, plus 2 live radio interviews. I am super grateful to them and so happy that I decided to go with them for my campaign. Of course, no PR can guarantee placements, all they can do is pitch, but I can testify that this team works really hard on your behalf and communicates on a daily basis. Extremely happy!

Animals I. T. D.

Effective Immediately has produced more results for us than any other pr company we have ever worked with. They got us booked at SXSW official showcase and provided an array of really cool opportunities. We strongly recommend them to any artist or band looking to get their career moving forward.

ginger G.

First time ever working with a PR company. Me and my band mates had been recording a lot of music and performing through out the U.S. After realizing that we weren't going to be randomly discovered we decided to start researching top PR companies. I stumble upon EI on line. I sent out my music and took a meeting with their CEO. He and his CMO worked out a very reasonable deal for us. So far I'm so happy with the results. We have locked in a premier for 2 singles, with a lot of other cool press. Lots of hands on attention - they even helped us build our website and do a photo shoot.

Kevin K.

An absolute embarrassment, from start to finish. Very poorly written press releases. No clear campaign strategy, leading to a scattershot approach that basically amounted to spamming their list of media outlets. As they don't seem to have any relationships at the outlets they pitch to, their results were humorously unimpressive - podcasts with no followers, web sites with no readers, blogs with no followers. For $4,000, you'd do better to buy a used car and drive around promoting your business yourself. Definitely not recommended. Stay away from this company.

Joy D.

Run, don’t just walk away. I wish I could give them no stars - we paid for first and last up front and 1 month in between - we gave notice 30 days before as the contract stated but they did not honor THEIR side of the contract - they did nothing for our daughter - they got 1 magazine interview and she got herself 15. She was on numerous Spotify lists - they got her on 1. They have done NOTHING since we gave notice - and they were paid $2500 a month - no PR for $2500 - my husband and daughter have e-mailed them many times and their one response was for our daughter to come in and discuss it with them - right. If you want to get ripped off, hire them.

Scotty S.

When I walked in the room I was greeted by two white kids who didn’t seem or look professional off the bat. Talked down to me saying I don’t have a brand or nothing going and tried to extort to me needing them. They told me I don’t have a ‘brand’ because I have a lot of different sounds but have worked with other PR companies and had success, recognition, and more positive feedback. I have built and image and somewhat of a decent following for myself already so don’t be tricked into thinking like you need them when they hassle you for money and talk a big game, but there are reviews like mine. Very unfriendly and stand offish and the reviews on here confirmed me to stay away

Harrison S.

Henry, Patrick and the entire team at EIP have done a fantastic job of publicizing my music on extremely reputable media outlets. They got our debut music video on the front page of Billboard, something we never expected in a million years. You definitely need to have quality content to get quality results, but if you have a great album or music video they will find a way to get it out there!